Ever Loved’s funeral marketplace undercuts undertakers

Ever Loved’s funeral marketplace undercuts undertakers


Fifty percent of families are scared they can’t cover the cost of a funeral. They end up overpaying because no one wants to comparison shop amidst a tragedy. That’s why ex-Googler Alison Johnston’s startup Ever Loved built a free funeral crowdfunding tool. Now it’s addressing one of the most expensive parts of saying goodbye: burial. […]


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February 13, 2020 at 01:00AM

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