Cambridge Analytica sought to use Facebook data to predict partisanship for voter targeting, UK investigation confirms

Cambridge Analytica sought to use Facebook data to predict partisanship for voter targeting, UK investigation confirms


The UK’s data watchdog has sent a letter to parliament In lieu of a final report on a wide-ranging investigation into online political advertising which saw it raid the offices of Cambridge Analytica in 2018 after it emerged that the disgraced (and now defunct) data company had improperly acquired data on millions of Facebook users. […]


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October 7, 2020 at 05:00AM

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